How to Ensure that Your Web Design is SEO Friendly

Website developers can use web design to improve a site’s search engine optimization since SEO makes the website user friendly. A good site is one which puts the needs of its visitors first. A poorly designed site that does not incorporate the elements of SEO will not be effective thus the need to know the tips employed by web designers to make your site achieve its full potential by employing SEO friendly web designs.

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This is how a site becomes SEO friendly

1. Reduce heavy objects on the web page

The loading speed of your site is of great importance and you measure this speed from rendering to the time when the last item loads. If there is anything heavy on your site then do take note that you will have to take the necessary steps to make sure the rest of the items are very light. Do not think that maintaining the original design will tackle this problem. So look out for anything heavy.

2. Clean web codes

For you to have clean web codes means keeping the codes in HTML format only. You will have to make JavaScript and CSS external issues since the search engines are able to read HTML only. Therefore, if you add anything else apart from what they can read then the search engine crawlers might leave out parts of your site

3. CSS comes early

Developers use CSS to format the page layout on the browser. Having it early means that the page will be able to render a bit faster and the loading process will also be quicker. When things are moving faster then it is good news for your bounce and SEO rates. However, you must look up how high up a HTML code can a CSS go so follow the guidelines.

4. Tighter codes

When you make use of HTML 5, you are going to create tighter codes. This is because HTML 5 has les shortcuts so that you do not have to write a lot of code. This is especially true when embedding videos on a site. You will have less code and still have the same thing that you want to show on your site and tight codes mean faster loads for your site.

5. Duplicate text into image files

Search engines do not read images and if you dare duplicate things then you will face penalties. The most common problem is duplicating the tag line, which usually comes under the logo on each page. To stay safe then turn the text to an image and there will be no duplication penalties coming your way.

6. Content is king

When having your site made but there is no content yet then ensure the SEO content is prepared. There will be Meta tags as well as setting page areas that contain H tags and title tags. This leaves the web master with only entering text in the required space and the page attains optimization Wordpress themes come optimized up to ninety per cent and this should be the target for your site. It is quite harder to do this kind of optimization for a website than it is for a blog. You can read more at http://webfia.com

7. User friendly navigation

Kindly ensure that your site has a proper navigation structure and system that will make it easier for your visitors to navigate their way through the site. The easier they find it easier to get around the site, the higher the search engines will rank you. This is because search engines simply love usable sites.

You can go by the three click rule and ensure that the anchor text is in descriptive form. Do not do any duplication of that text and ensure that at least every page has three internal links that lead to it.

8. Search engine friendly URLs

You will have to make your URLs readable and descriptive so that they are easy to read and understand. You may have to remove the web pages and add new ones that contain the search engine friendly URLs.

9. There are no short cuts or quick tips

It takes a good amount of time to create a good website. Do not be cheated that there are short cuts to finish the work. If there is anything that will not rhyme well with SEO it is brevity so take all the time required to complete your site. People who do this sort of work without a plan of how to go about it usually end up crippling the SEO.

10. W3C Standards

Following the standards measured above is good since it improves web design behaviors but these standards are not only limited Google search engine rules. If Google decides on something, no matter the standards you use, nothing is going to be of much help. Still go ahead with these standards and make your site friendly.

11. Use of keywords

Keywords are essential in any SEO campaign therefore you should ensure that not only does your site have keywords but also that they are located correctly.

12. Social media

Social media should also be part and parcel of your SEO campaigns. This is because when you interact and build relationships you are actually building your brand. You also expose yourself and are able to build a community that trusts you and thus gain credibility. One of the main reasons why you should jump into the social media wagon is link building. If visitors share your links in their own circles then it will result in many inbound links for you thus growing your business and achieving results.

The tips above are just a few ways through which you can actually make your site visible on search engines. There are those who claim to sell methods that make you an instant success on Google but there is nothing as effective as having a good solid foundation for your site. This is what will benefit you in the long run if your focus is profitability and not profit. With a good foundation, everything just takes its rightful place.