5 Ways to Harvest Customer Feedback for Your Marketing Team

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Feedback is more than a free way to gather customers' opinion about your online business. It's a main way to company growth. Collect responses regularly and use the received data to transform the shortcomings into advantages. The successful companies manage to turn unsatisfied customers into fans. Thus, feedback can become a goldmine of budget savings. Continue reading

How AI and Live Agents Can Help Deliver Better Customer Care

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Artificial intelligence isn't just a pipe dream anymore. In fact, this technology is dramatically changing the ways we conduct business — and so-called "chatbots," powered by AI, are quickly becoming a viable customer service channel. If your business is contemplating adding chatbots to enhance the overall customer care experience, you're certainly not alone. Continue reading

3 Ways to Improve Your Online Customer Experience and Boost Buyer Satisfaction

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When it comes to delivering satisfying customer service, online retailers have an advantage over traditional brick-and-mortar businesses. U.S. online retailers averaged 83 points in the 2016 American Consumer Satisfaction Index report, compared to 78 points for U.S. businesses overall. Tech companies deliver higher customer satisfaction than other industries, averaging an over 91 percent satisfaction rating, compared to 86.35 percent for businesses in general, a LiveChat survey found. Continue reading

25 Reasons to Integrate Live Chat into Your Business [Infographic]

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I don’t know about you, but one of the worst things that can happen when shopping online is spending way more time browsing than you originally intended. Having to spend forever looking for the right information is one of the main culprits why online shopping sometimes ends up becoming even more stressful than store shopping. Continue reading

How Cloud Computing Fits into the Customer Relationship Management Landscape

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The cloud is probably this decade’s biggest buzzword; everyone seems to be reaching for it. So, what exactly is it, and how can it be used in relation to customer relationship management. The cloud is a virtual landscape on the Internet through which you can access various services and securely store organizational or personal data. More and more people are buying into it because: Continue reading

Why E-commerce CRM Is a Must-Have Customer Service Tool

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What is customer relationship management? It is the way customers and companies interact in the modern economy. Customer relationship management, or CRM, software is designed to help companies achieve these feats. Newer variants of e-commerce CRM software offer a unique solution that allows the company to operate at a far more efficient level than they were operating before. This efficiency not only extends to how the company deals with customers, but it also applies to all their interactions within the company and with their clients. Continue reading

5 Ways to Keep the Chat Feature on Your Website Helpful for Customers

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An increasing number of businesses are taking advantage of new software solutions that allow customers to ask questions, handle complaints or address issues via live text chat on the company website. Whether a customer has a question before purchase or a technical support issue with an online service, live chat has become a key feature of many businesses' customer service portfolio. Continue reading

Why Unified Communications is More Important than Ever

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In the digital age of today, life has definitely moved over to the fast lane. People are now walking around with supercomputers in their pockets in the form of smartphones, and even on their wrists in the form of smartwatches. With the internet of things, people are now controlling their home heating, lighting and appliances from their phones, laptops and tablets. Continue reading