Guide to Popularizing Your Blog Content through Various Tools

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Blogging is becoming more and more challenging with new bloggers joining in every day and new strategies being devised for better reach and recognition. Gone are the days when all you had to do was post unique and interesting content to entice readers and make them like you. After reading this post you will know that you can do a lot more to increase visibility of your blog in today's cut-throat competition. Continue reading

Social Media Marketing Trends 2017 [Infographic]

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Have you ever wondered why more and more talk about how social media is good for business? And it is a fact they are really important, but it is even more important to understand how exactly!

With platforms such as Twitter, Facebook, LinkedIn and Instagram you can get generate tremendous online exposure for your brand, allowing you to showcase your products and services. Social media channels helps you listen to what people are saying about a business, including your customers, peers, prospects and competitors. Continue reading

Which Social Media Platforms Drive the Most Ecommerce Sales?

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One of the main advantages of internet marketing, especially for businesses operating online, is the fact that internet marketing campaigns are very measurable. It is easy to determine the return on investment (ROI) of a digital marketing campaign by tracking key metrics and performance indicators. Continue reading

How Startups Can Use Snapchat to Increase Visibility

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As a startup business, you’re eager to make your presence known across the board of social media platforms – and you’re right to do so. And you may already have an established presence on the big ones: Facebook, Twitter, LinkedIn, and Google+. But as a business owner, make sure you don’t neglect the relatively newer apps, each of which uses a new medium to target a new audience – and requires a new marketing strategy. Continue reading

How Businesses Embarrassed Themselves in the Social Media in 2015

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All business owners and managers know the vital importance of maintaining a strong presence in social media. Social media not only provides an unmatched platform for showcasing the brands but also helps businesses to develop a very loyal community of customers and followers by helping the formation of an emotional connect with them. A vibrant presence in the social media also helps in driving search engine results up in rankings. Continue reading

Equip Your Marketing Team for a Demanding Social Media Campaign

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The average American spends 37 minutes on social media per day. And nearly half of all web users look to social media before making a purchase. That’s according to data compiled by Go-Gulf, a web design and web application company. The data also showed that three out of five small business owners say that they’ve acquired new business from their social media campaigns. Smart marketers know the importance of social media, but not all social media campaigns are the same. When it comes down to hitting more than “publish” or “tweet,” here are the tools savvy marketers need to know. Continue reading

Importance of Online Presence for a Business

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An online presence for your online business goes far beyond setting up a website that contains the name of your company and contact details. It involves creating a virtual point of business where people can find useful information on your website and interact with you through social media networks. Continue reading

How to Market Your Business Online

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Big companies know how important it is to expand their business online, and more importantly, how to do it successfully. Often, big companies have a team of people who carry out the marketing aspect of the business. However, if you are a small business, there are still ways you can begin marketing immediately. There are tools out there that can help you to market your company online, and outsourcing marketing can be helpful, especially if you are a startup business. Continue reading

4 Ways a Professional Looking Website Can Increase Your Online Presence

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Let's imagine you have an important job interview for a job you really want. So, you put on the first thing you find, whether it's some holey jeans or that t-shirt emblazoned with the name of your favorite band... okay, we all know that's not how it would go. Everyone wants to look their best for an interview. Everyone with any measure of moral authority has told us all our lives not to judge things by their appearance, but just about everyone does it. It's practically reflexive. Continue reading

How to Use Social Media to Its Fullest

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Editor’s Note: After we launch our customers’ websites and mobile apps, we start another phase of their business activities – the phase of marketing and promotion. Social media play a big role in attracting people’s attention to online businesses we help create for our clients. This article covers some good points of leveraging social media for business advertising. Continue reading

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