How the Mobile Devices Have Affected How People Search

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Various changes have occurred in the online market and the latest trend is searching using mobile phones. Most customers prefer mobile phones because of their portability. The introduction of the mobile gadgets has caused changes in how people search on the internet. Knowing the behavioural changes in how customers search will grant retailers ideas on how to capture them. Continue reading

Handy Tools to Help Get Your Site Placed Across Google SERP Features

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When the game of getting ranked on the first page, getting the best position on SERP, and also getting the place on the answer box of Google is on, then you simply can’t stay dependent on the simple organic SEO methods. There are more tools and strategies to discover, and you must implement them before it’s too late, and your competitor’s name is in the first position persistently. Here are the best tools that can help you get higher on the SERP, and earn great authority in the eyes of the search engine. Continue reading

3 Ways to Improve Your Product Page Design and Boost Sales

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Last year online holiday shopping surpassed in-store shopping for Thanksgiving and Black Friday, according to the National Retail Federation. Ninety-three percent of online shoppers use the Internet to shop at small and local retailers, and 38 percent shop online and use in-store pickup, UPS reports. Continue reading

Top Internet Marketing Techniques for Startup Companies

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The Web has drastically changed the way modern society shares and exchanges information. Naturally, this has a profound impact in the way marketing is conducted. Traditionally, promotional work was done through printed ads and television commercials. Of course, these methods are still in full swing as they were in the pre-Internet era. However, with hundreds of millions of people browsing the Web on any given moment, there is no question that the Web is a goldmine for companies looking to create an audience for their business. Continue reading

How User Reviews Can be Used as Great Content for Your Business

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Editor’s Note: Having created quite a few websites and mobile apps for online businesses, we know that user reviews are ones of the most powerful tools for boosting online sales. If you have not discovered the power of user reviews yet we can suggest reading the article below. Continue reading

What Big Companies Know That You Don’t

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You have your business all ready to go. You’ve tested your product and it seems like it couldn’t get any better. You have employees who are excited about the brand. You’ve done your networking and advertising to get people’s attention. You even have your website up and running. But there isn’t a customer in sight. Even when it seems like you’ve done everything right there can be a few things that you’re missing out on. Here are three key steps that major companies never skip when keeping up with their websites. Continue reading

Visiting Odessa for Internet Marketing Experience

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If an Internet marketing conference is organized by one of the most popular search engines with Russian-speaking users, it should definitely be interesting and useful. If the conference is held in a beautiful city on the Black Sea coast it should be inspiring and unforgettable. Such was the YACONF Conference in Odessa City, Ukraine, sponsored and organized by Yandex (often called the Russian Google). Continue reading

How to Use Social Media to Its Fullest

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Editor’s Note: After we launch our customers’ websites and mobile apps, we start another phase of their business activities – the phase of marketing and promotion. Social media play a big role in attracting people’s attention to online businesses we help create for our clients. This article covers some good points of leveraging social media for business advertising. Continue reading

Why You Should Be Using Landing Pages

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Editor’s Note: QuartSoft’s web designers and developers created lots of landing pages during their career with the company. However we noticed that many business owners still have no idea why landing pages could be beneficial for their bottom line. This article explains the reason why many entrepreneurs choose landing pages as one of the most powerful tools in their marketing arsenal. Continue reading

3 Ways Marketers Can Use Instagram

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Editor’s Note: Each time QuartSoft creates a website, an online store or a mobile application, we not only build a solid foundation for our clients’ businesses but also we indirectly support quite a few people working in adjacent fields such as hosting providers, Internet marketers and business consultants, SEO’s and even manufacturers of computers and mobile devices. Continue reading

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