Get to Market Faster. Lure Users from Competitors.
The so-called freemium business model is getting increasingly popular. In the light of tremendous competition for user’s time and attention, the introduction of this model is more than justified. Launching your service as a freemium business solves the critical issue of reducing the cost of acquiring users. According to statistics, 80% of users do not use paid services and they are unlikely to ever use them; 5% of users do not appreciate the free of charge stuff and prefer buying things, and 15% of users cannot decide whether to go for paid services and products or not. Continue reading