QuartSoft Corp. Is a Proud Partner of Startup Monthly Entrepreneurship Accelerator

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QuartSoft has always been guided by its mission of supporting startup entrepreneurs in their endeavors to create innovative products and services.

We employ our knowledge and expertise to professionally assist aspiring entrepreneurs in overcoming a difficult path from a concept to a finished and scalable product or service. Continue reading

Getting Benefits from Freemium Business Model

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freemium business model

Get to Market Faster. Lure Users from Competitors.

The so-called freemium business model is getting increasingly popular. In the light of tremendous competition for user’s time and attention, the introduction of this model is more than justified. Launching your service as a freemium business solves the critical issue of reducing the cost of acquiring users. According to statistics, 80% of users do not use paid services and they are unlikely to ever use them; 5% of users do not appreciate the free of charge stuff and prefer buying things, and 15% of users cannot decide whether to go for paid services and products or not.

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Partnership with Sphinx

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We are happy to announce that, beginning July 1st, QuartSoft will be an official technical partner for Sphinx Technologies Inc. – a developer of a unique open source full text search server.

Sphinx Technologies Inc.

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The Marketing Power of Video

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When creating a new service or product the first thing to consider is actual users. If you believe that your service is good for everybody then you are wrong. In order to get a critical mass of users, one should develop a marketing strategy. It is important to involve a marketing expert from the very beginning of the product development cycle to professionally develop a marketing strategy. In this post we’ll talk about video as one of the most important ingredients in any Internet marketing strategy.

social video facts

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Marketing for Startups

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This week we were at an event dedicated to marketing for startups where the speaker was Mark Schmulen, General Manager of Social Media at Constant Contact (an old rival of ReachOn). Mark advises entrepreneurs on the effective use of social marketing.

Mark Schmulen

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